What's Your Purple Goldfish?: How to Win Customers and Influence Word of Mouth Dey Street Books Publisher: McGraw Hill / Medical

Publisher: McGraw Hill / Medical

Because LOVE KNOWS NO BOUNDARIES when Karma\'s Unleashed

They are presented through the framework of their original contexts: refined bronze sculptures made for royal palaces

all marked with distressingly familiar details -- details that conjure up decades-old cases

one of the longest and most difficult of the prophetic books

What's Your Purple Goldfish?: How to Win Customers and Influence Word of Mouth Dey Street Books Publisher: McGraw Hill / MedicalWhat's Your Purple Goldfish is about differentiation via added value. Marketing to your existing customers via G. L. U. E. (giving little unexpected extras). The end result is increased sales, happier customers and positive word of mouth. Praise for WYPG? "In business you must do something that's above and beyond what's expected. Phelps shows the ingredients behind creating signature extras that are unconventional and innovative. Every business should